My journey started in the newsroom, where I sharpened my ability to distil complex financial concepts into clear, engaging, and informative articles. I understand the power of words to simplify the intricacies of investments, banking, and economics for a broader audience.
Transitioning to the world of content marketing, I have perfected the art of crafting content strategies that not only educate but also drive engagement and conversion. I’ve collaborated with industry leaders to create content that speaks to the hearts and minds of clients, building trust and facilitating financial literacy.
As a Content Manager, I’m dedicated to curating and creating content that bridges the gap between the financial industry and the public. I believe that transparent, well-researched content is the key to empowering individuals to make informed financial decisions.
Let’s connect and explore how I can bring my unique blend of journalism and content marketing to enhance your financial content strategy.
Experience in develop content strategies aligned with short-term and long-term marketing targets.
Designed and marketed campaigns.
Manage content distribution to online channels and social media platforms to increase web traffic.
Also, Experience in use Google Analytics and Google Search Console to analyze website traffic and user engagement metrics.
Experience in develop PR campaigns and media relations strategies. Edit and update promotional material and publications. Organize PR events.
Experience as a social media strategist.
Experience using social media for brand awareness.
Identify target audience preferences and build content to meet them.
